.
Twitter Marketing Tips by Greg Martin
Article taken from Greg's blog post
Twitter Marketing Tips
Here is a brief overview of what you could/should be doing…
Promote other people as much as you can - this shows people that you are not just interested in pushing your own agenda and that you have others interests at heart.
Post valuable and helpful information - that hasn't come from you that you think would benefit those who are following you. Remember that people are looking for answers to their marketing problems and if you are providing valuable content that helps them you will be seen as a valuable person that is worth following.
Post valuable information that you have created - finally it’s time for you to promote your own content. There is nothing wrong with promoting yourself as long as it isn’t all sales and spammy. I like to direct people through to content on my Blog that can help others in a big way. My goal is quality first before quantity.
Answer the questions going on in your followers minds - This is an important tip, like any other form of marketing online you need to consider what the conversation is that is going on inside your prospect or followers mind. They have followed you for a reason and you need to be catering to that reason.
I personally think it’s ok to be posting non-marketing content like “having dinner at my favourite restaurant”. But if that is all you do then your followers will get a little tired of that. Your postings still need to be targeted to the niche of people who are following you and that is best achieved by asking yourself the question “what is going on right now in my followers mind?”
Thank people for following you - this is the right thing to do but it can become a time consuming issue if you don’t automate your activity. I will get to automation in a moment but thanking those that follow you is very important and you need get this happening ASAP.
Engage in conversation - This is a powerful way to get followers. You need to realise that whenever you do this the entire following of the person you are conversing with gets your posts with your Twitter name on it. This works powerfully when you are conversing with top industry leaders who have large lists.
My first encounter with this was with @Mike_Dillard who at the time had a following of over 12,000 people. From the brief conversation I had with Mike I saw my follow numbers escalate for almost a week. Believe me it works.
.
Twitter Automation
This is seriously awesome and worth your attention. Automation is your key to growing a profitable list.
TweetLater combined with Twitter has become the fastest method I have ever engaged in to create traffic. Twitter is very responsive and by using this service you can be guaranteed of instant response to your postings.
TweetLater is a free service which is great to get you started however you may be interest in the Pro account. With the Pro account you can create a series of posts that can be sent to your list 24 hours a day completely on Autopilot.
Of course there is a fee for the Pro version but the return I am receiving from my Twitter marketing more than recovers the cost of the Pro service. It’s a great way to generate leads and revenue at the same time.
Rather than me telling you about it here just follow the link and check out Tweet Later.
Check Out TweetLater Here
Check Out My Twitter Spam Post Here
.
Automatic Exponential List Building
I would like to introduce this totally free service to you as a great way to build your following on Autopilot. I don’t recomend that this be your only way of building your following however it is a great way to at least get started… and very simple to use.
I guess you could say that this is a combination of Twitter and network marketing.
Check out Tweeter Getter Here
.
Follow Those Who Interest You
Another great tool I use for folliwing people automatically who are in the same market I am interested in is Twollo.
With Twollo you can automatically follow anyone that uses certain keys words. For example if you are into Search Engine Optimisation or SEO for short, you can enter SEO into Twollo and it will automatically the person who posted SEO in their tweet.
I have dozens on word combinations I am tracking and have followed hundreds of people automatically with this tool. And they are all discussing the subjects I am interested in.
How cool!
Click Here To Go To Twollo
.
Advanced Twitter List Building & Marketing
Once you have grasped the basics of Twitter etiquette & automation it’s time to get involved in some serious list building techniques.
The program that has opened my eyes in a dramatic way to building a large list fast is Brute Force Twitter. Using the techniques described in the training I am watching hundreds of people follow me everyday. Some days I have had close to a thousand follows but you need to keep in mind this is being done over multiple lists.
As of this writing I am still in the early stages of my list building activities so what ever you do, don’t take my word for it, go and check out the guys page and read it for yourself.
Click this link to visit Brute Force Twitter
Additional Notes - As of July 2009 I have just updated this post now to include this new tool I am using called Himmingbird. In fact after using Humming bird for two months now I can safely say that there is simply nothing else you should be using to build a large Twitter list with.
Click here to check out the
Humminbird review I did... and
click here to check out the Hummingbird site.
.
Engaging The Twitter Community
You may have already noticed that using the Twitter website to interact with the community is a proverbial pain in the butt. It’s not designed for ease of use.
The best tool I have come across for to engage with my Twitter following is Seesmic Desktop. If you haven’t yet used this service then you are not getting the best out of Twitter. It’s an absolute must.
The cool thing about Seesmic Desktop is that it allows you to engage multiple Twitter accounts at one time. So no matter who replies to you from which account you can easily receive your replies into Seesmic Desktop and reply back.
Click Here To Checkout Seesmic Desktop
.
Tracking Your Traffic & Clicks
If you are thinking of marketing like a professional on Twitter then you are going to have to track your traffic and clicks.
As of this writing I am receiving around 4,000 clicks per day from two lists of around 43,000 followers. These tweets are being sent for different blog posts and for different target audiences. But that’s the overall result as it stands now.
That’s not a bad effort and the way I can know how I am doing is by using a service called Bit.ly I have also used Budurl but I like the graphs on Bit.ly better.
Google those terms and open your free account, add your links and include the shortened links into your tweets and your away.
Conclusion
So there you go, if you have any comments or feedback then please feel free to post them below. Hope you enjoyed the post.